+- World Beyblade Organization by Fighting Spirits Inc. (https://worldbeyblade.org)
+-- Forum: Beyblade Discussion (https://worldbeyblade.org/Forum-Beyblade-Discussion)
+--- Forum: Beyblade Products (https://worldbeyblade.org/Forum-Beyblade-Products)
+--- Thread: Hasbro Beyblade Burst - Upcoming Release & Rumor Thread (/Thread-Hasbro-Beyblade-Burst-Upcoming-Release-Rumor-Thread)
Pages:
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100
101
102
103
104
105
106
107
108
109
110
111
112
113
114
115
116
117
118
119
120
121
122
123
124
125
126
127
128
129
130
131
132
133
134
135
136
137
138
139
140
141
142
143
144
145
146
147
148
149
150
151
152
153
154
155
156
157
158
159
160
161
162
163
164
165
166
167
168
169
170
171
172
173
174
175
176
177
178
179
180
181
182
183
184
185
186
187
188
189
190
191
192
193
194
195
196
197
198
199
200
201
202
203
204
205
206
207
208
209
210
211
212
213
214
215
216
217
218
219
220
221
222
223
224
225
226
227
228
229
230
231
232
233
234
235
236
237
238
239
240
241
242
243
244
245
246
247
248
249
250
251
252
253
254
255
256
257
258
259
260
261
262
263
264
265
266
267
268
269
270
271
272
273
274
275
276
277
278
279
280
281
282
283
284
285
286
287
288
289
290
291
292
293
294
295
296
297
298
299
300
301
302
303
304
305
306
307
308
309
310
311
312
313
314
315
316
317
318
319
320
321
322
323
324
325
326
327
328
329
330
331
332
333
334
335
336
337
338
339
340
341
342
343
344
345
346
347
348
349
350
351
352
353
354
355
356
357
358
359
360
361
362
363
364
365
366
367
368
369
370
371
372
373
374
375
376
377
378
379
380
Hasbro Beyblade Burst - Upcoming Release & Rumor Thread - Kai-V - Feb. 12, 2016
Update 15/12/2016: Beyblade Burst is now out in Australia, starting at $17.99 AUD including Toys 'R' Us.
It was about time we got rid of that huge old one about Beyblade: Metal Fusion/Metal Masters/Metal Fury/etc. hah.
As you know, Beyblade Burst has started being released in Japan in June 2015 and a new system, Dual Layers, is already set to come out in April 2016. This coincides with the start of the broadcast on April 4th 2016 on TV Tokyo.
However, it has been confirmed that Beyblade Burst is selling very well in Japan, so while there were no doubts that the following would eventually happen, this news guarantees that it will be distributed worldwide. There were rumours that Hasbro had lost the licensing rights for Beyblade, but don't sweat : Hasbro will be the one bringing Beyblade Burst worldwide in 2017, but later in 2016 for North America!
You can see the official 'western' version of the logo here, which will be used for the toyline :
(Feb. 12, 2016 7:10 PM)To Wrote: From Hasbro's NY Toy Fair presentation:
[Image: hMVgl6B.png]
Beyblade Burst's major western push will be in 2017, but it sounds like a soft launch is planned for later this year.
Quote:
NEW YORK & TOKYO & PAWTUCKET, R.I.--(BUSINESS WIRE)--Sunrights, Inc. and d-rights, Inc. have joined with global play company Hasbro, Inc. (NASDAQ:HAS) to relaunch the legendary BEYBLADE franchise. Later this year, Hasbro will distribute a new generation of Hasbro BEYBLADE toys in North America, followed by a broader launch in most major international markets in 2017. This third generation of Hasbro toys will be branded BEYBLADE BURST and will feature a dynamic “burst” component, bringing more excitement to the successful battling play pattern. Hasbro’s toys will also include a digital component for certain markets.
The BEYBLADE BURST toy range launched in July 2015 in Japan by BEYBLADE originator Tomy Company, Ltd. and is already becoming hugely popular with fans. The new BEYBLADE BURST animated series will begin airing in Japan in April 2016. The BEYBLADE BURST animated series is completely reimagined by production company OLM, with all new characters, stories and dramatic battles.
“We are thrilled to continue our longstanding relationship with the BEYBLADE franchise for the launch of new BEYBLADE BURST line,” said Jerry Perez, Senior Vice President of Marketing, Hasbro. “The innovative battling play of the ‘burst’ component, along with the exciting new series, will help make this property a favorite for BEYBLADE fans.”
Sunrights, Inc., the fast growing New York based entertainment arm of Japanese production company d-rights, Inc. will handle the distribution of broadcast, non-toy merchandising and promotional rights for BEYBLADE BURST outside of Asia. Sunrights, Inc. is actively engaged in placement discussions with major broadcasters for the BEYBLADE BURST animated television series, in both U.S. and international markets.
“The BEYBLADE brand has enjoyed massive success with each of its global launches, and we are excited to bring the BEYBLADE phenomenon to a new generation of fans through our longstanding relationship with Hasbro,” said Hiro Nishimura, President of Sunrights, Inc. "Hasbro understands the brand and can best position the innovative toy line within the boys’ action space.”
Along with the BEYBLADE BURST toy line and animated series, Sunrights, Inc. expects to announce new partnerships across multiple platforms including broadcast, videogame, and other merchandising relationships later this year.
The BEYBLADE franchise was created by Tomy Company, Ltd. as a modern battling top system inspired by traditional Japanese battling tops called "Bei-Goma”. The BEYBLADE brand launched in 1999 and became a global phenomenon with two full generations to date, including seven series, two movies, and three spin off series. The brand has been a massive hit with broadcasters and retailers in over 80 countries. Hasbro was a toy licensee in 1999 and 2008 for the first two generations of the toys.
As soon as we have more news about the development of Beyblade Burst outside of Japan, we'll have it right here in no time! It will be interesting to hear how the BeyCloud System gets opened to the rest of the world, because this was a promise TAKARA-TOMY showed during the Beyblade Burst launch press release.
Keep all discussions regarding western releases in this thread.
RE: Beyblade Burst worldwide release topic (Hasbro) - Swagman2106 - Feb. 12, 2016
This is interesting, I hope Hasbro give it there all.
RE: Beyblade Burst worldwide release topic (Hasbro) - Bey Brad - Feb. 12, 2016
Wonder what a "soft launch" would entail ... looking forward to it!
RE: Beyblade Burst worldwide release topic (Hasbro) - Hato - Feb. 13, 2016
(Feb. 12, 2016 11:53 PM)Bey Brad Wrote: Wonder what a "soft launch" would entail ... looking forward to it!
Possibly releasing a (small) amount of the toys to a small region of selected stores to see how much each store sells and how fast. Hopefully this is the case
RE: Beyblade Burst worldwide release topic (Hasbro) - Flame~Capricorn - Feb. 13, 2016
Time to sell my soul to hasbro and hope it's my hometown!
RE: Beyblade Burst worldwide release topic (Hasbro) - To - Feb. 13, 2016
-Vulcan- Wrote:Where did you find that presentation with that slide of the logo, To? I couldn't find it.
On Hasbro's website they have some other toyfair 2016 presentations and this one mentions Beyblade Burst a few times: http://files.shareholder.com/downloads/H..._FINAL.pdf
The logo appears on slides 2 & 10.
Slide 230
RE: Beyblade Burst worldwide release topic (Hasbro) - Latios300000 - Feb. 13, 2016
I saw this logo last week or a fee days ago, i wasnt sure if it was realy but its glad to hear ot is, all thought ill be getting my beys from japan via online i might get some of hasbros beys to compare. Also im glad to hear burst has been doing really well in japan! I know some of us were a little worried since the manga had been alittle eh so far and that might impact some sales but considering its still beyblade i was sure people wouldnt really care, whats more importent is how the show will be and that its beyblade so im glad its all working out
RE: Beyblade Burst worldwide release topic (Hasbro) - Ryuk_Shinigami - Feb. 13, 2016
Hasbro.. it remind me metal fury... spark fx .. darkhelm...ice titan.. no accessories (not a lot) not a lot of tournament and only for kids...
I'm sad
RE: Beyblade Burst worldwide release topic (Hasbro) - BLASTERJOKER - Feb. 13, 2016
I'm saying this because this message is definitely true. IT'S ABOUT TIME HASBRO IS DOING SOMETHING IN THE BEYBLADE COMMUNITY! Let's just hope the also do the Bey logger system for beyblade like Takara tomy did
RE: Beyblade Burst worldwide release topic (Hasbro) - Annoying-Fork - Feb. 13, 2016
I'm pretty excited for Beyblade Burst's future.
RE: Beyblade Burst worldwide release topic (Hasbro) - Half Nail - Feb. 13, 2016
So glad they stuck with Beyblade Burst and not some wacky over the top name like Beyblade Xploderz or something like that. Can't wait to see Beyblade in the States again!
RE: Beyblade Burst worldwide release topic (Hasbro) - Mitsu - Feb. 13, 2016
Really hoping to see some good spoilers later in the year! I'm very curious to see how Hasbro is going to approach Takara's whole BeyLogger system.
Super excited for Burst!
RE: Beyblade Burst worldwide release topic (Hasbro) - Dracomageat - Feb. 13, 2016
(Feb. 12, 2016 11:53 PM)Bey Brad Wrote: Wonder what a "soft launch" would entail ... looking forward to it!
Probably the usual Hasbro nonsense of stating a release date and then selling everything a month or two ahead of it so noone notices their slow, gradual stocking and distribution methods. Or whatever it is that keeps happening with Beyblade and Nerf.
RE: Beyblade Burst worldwide release topic (Hasbro) - Kevo - Feb. 13, 2016
Can't wait! I was getting pretty tired of the whole "burst sux cause its not metal fight" argument. So maybe this should get more people into burst. Anyway, I'm definitely looking forward to that hype to return to youtube and help the beyblade channels out.
RE: Beyblade Burst worldwide release topic (Hasbro) - BeybladeDiction - Feb. 13, 2016
cool
RE: Beyblade Burst worldwide release topic (Hasbro) - Flame~Capricorn - Feb. 13, 2016
(Feb. 13, 2016 7:45 AM)BeybladeDiction Wrote: cool
please avoid one word posts
RE: Beyblade Burst worldwide release topic (Hasbro) - Ryuk_Shinigami - Feb. 15, 2016
http://www.businesswire.com/news/home/20160215005091/en/SUNRIGHTS-d-rights-Team-Hasbro-Relaunch-Legendary-BEYBLADE
Some news about the international launch of beyblade burst,
"Hasbro’s toys will also include a digital component for certain markets." I think hasbro will released something like the beylogger system, but" for certain market"... Only in U.S. ? , we don't know
And I think Burst will be release at the end of 2016 in North America and in 2017 worldwide
RE: Beyblade Burst worldwide release topic (Hasbro) - Kai-V - Feb. 15, 2016
I just stumbled upon that article too hah. Here it is in full, because it contains very interesting information :
Quote:
NEW YORK & TOKYO & PAWTUCKET, R.I.--(BUSINESS WIRE)--Sunrights, Inc. and d-rights, Inc. have joined with global play company Hasbro, Inc. (NASDAQ:HAS) to relaunch the legendary BEYBLADE franchise. Later this year, Hasbro will distribute a new generation of Hasbro BEYBLADE toys in North America, followed by a broader launch in most major international markets in 2017. This third generation of Hasbro toys will be branded BEYBLADE BURST and will feature a dynamic “burst” component, bringing more excitement to the successful battling play pattern. Hasbro’s toys will also include a digital component for certain markets.
The BEYBLADE BURST toy range launched in July 2015 in Japan by BEYBLADE originator Tomy Company, Ltd. and is already becoming hugely popular with fans. The new BEYBLADE BURST animated series will begin airing in Japan in April 2016. The BEYBLADE BURST animated series is completely reimagined by production company OLM, with all new characters, stories and dramatic battles.
“We are thrilled to continue our longstanding relationship with the BEYBLADE franchise for the launch of new BEYBLADE BURST line,” said Jerry Perez, Senior Vice President of Marketing, Hasbro. “The innovative battling play of the ‘burst’ component, along with the exciting new series, will help make this property a favorite for BEYBLADE fans.”
Sunrights, Inc., the fast growing New York based entertainment arm of Japanese production company d-rights, Inc. will handle the distribution of broadcast, non-toy merchandising and promotional rights for BEYBLADE BURST outside of Asia. Sunrights, Inc. is actively engaged in placement discussions with major broadcasters for the BEYBLADE BURST animated television series, in both U.S. and international markets.
“The BEYBLADE brand has enjoyed massive success with each of its global launches, and we are excited to bring the BEYBLADE phenomenon to a new generation of fans through our longstanding relationship with Hasbro,” said Hiro Nishimura, President of Sunrights, Inc. "Hasbro understands the brand and can best position the innovative toy line within the boys’ action space.”
Along with the BEYBLADE BURST toy line and animated series, Sunrights, Inc. expects to announce new partnerships across multiple platforms including broadcast, videogame, and other merchandising relationships later this year.
The BEYBLADE franchise was created by Tomy Company, Ltd. as a modern battling top system inspired by traditional Japanese battling tops called "Bei-Goma”. The BEYBLADE brand launched in 1999 and became a global phenomenon with two full generations to date, including seven series, two movies, and three spin off series. The brand has been a massive hit with broadcasters and retailers in over 80 countries. Hasbro was a toy licensee in 1999 and 2008 for the first two generations of the toys.
I really do not know if the series is ready for a North American launch as early as "later this year", but if the pace gets changed from Hasbro's usual 'batch releases every three months', then I suppose early is better than later. It sounds like the anime will be broadcast dubbed very soon after it starts airing in Japan too ? That probably cancels any hopes of it being on Crunchyroll.
RE: Beyblade Burst worldwide release topic (Hasbro) North America-2016! - Dark_Mousy - Feb. 15, 2016
This news makes me the happiest Blader on the planet right now. Especially good sine Im ready to start buying again.
RE: Beyblade Burst worldwide release topic (Hasbro) North America-2016! - Burst - Feb. 15, 2016
Hey,
Its nice to know that Hasbro will be releasing Beyblade Burst later this year. The Sentence that's interests me the most is "Hasbro’s toys will also include a digital component for certain markets."
Digital Content ? is it somehow related to Beylogger Thing ? or something else ? Any guesses what it could be related to ?
Looking forward towards Hasbro Beyblade Burst Release.
Thanks a lot for the Article Kai.
Cheers !!!
Burst.
RE: Beyblade Burst worldwide release topic (Hasbro) North America-2016! - Ryuk_Shinigami - Feb. 15, 2016
I think this "digital component " will be something like the beycloud and beylogger, maybe it can be something a little bit different ( made by hasbro ) but I'm sure that it's something like that (ranking system, smartphone app ...)
RE: Beyblade Burst worldwide release topic (Hasbro) North America-2016! - loyd87 - Feb. 15, 2016
that new is just awesome! I hope Hasbro will introduce, as primary release, the non-dual layer burst system.
RE: Beyblade Burst worldwide release topic (Hasbro) North America-2016! - Ryuk_Shinigami - Feb. 15, 2016
The non dual layers beys appeared in the trailer so in the anime too, so I think hasbro will introduce them
RE: Beyblade Burst worldwide release topic (Hasbro) North America-2016! - Kai-V - Feb. 15, 2016
Although the Dual Layers will most likely be featured as evolutions very early in the anime, to promote the fact that they are released right on the same month as the start of the broadcast. They could not wait four months to do so ...
But the reason why it is probable that Hasbro will release the Layers is that this would at least not position Hasbro right on TAKARA-TOMY's tail in terms of products. In the past, we saw that when Hasbro was too close to Japan's own introduction to x item, they had to invent their own side toylines, and nobody really liked that ... Releasing Layers first and then Dual Layers later would slow things down and make us avoid that.
Again, no reason to call Layers "non-Dual Layers" : they had a name, just like the Metal System had a name and did not deserve to be "pre-Hybrid Wheel System" hah.
RE: Beyblade Burst worldwide release topic (Hasbro) North America-2016! - Bey Brad - Feb. 15, 2016
(Feb. 15, 2016 8:52 PM)TheSecondDeath Wrote: The non dual layers beys appeared in the trailer so in the anime too, so I think hasbro will introduce them
There's no other imagery that can show right now. I don't think we should jump to conclusions. (Thinking of making this my sig.)
Agree that the buffer time between TT > Hasbro seems tight for them to launch Dual Layers this year, but it's also possible they're collaborating more tightly this time.